Liz Matthews Is the Senior Vice President of Global Brand and Creative for Dell. She is responsible for driving Dell Technologies brand and purpose globally through advertising, messaging, creative, voice and visual identity, while at the same time, igniting Dell’s purpose internally. She has held multiple executive roles in Dell’s consumer and SMB business’ delivering award winning work. She has a vast technology marketing background from both large global brands and brazen start-ups including Sun Microsystems where she ran end-to-end, integrated marketing for the software division. Liz started her career in Marketing at Johnson & Johnson. Liz in on the board of directors for the Ad Council. She graduated from California Polytechnic State University, SLO with a bachelor’s degree in communications.