Social Business Connection

Social Business Connection
Sharing social media best practices and tools
Results for facebook
  • Wiki Page: Facebook Insights Dashboard

    Data provided by Facebook.com on page visitors, demographics, individual posts, and more. The Facebook Insights dashboard is the starting page of Facebook's analytics program. Why Are Facebook Insights Important? Analytics provide insight into the activities in which marketers participate,...
  • Wiki Page: Facebook Unlike

    Removing the endorsement of a profile, page, or post, which prevents further notifications or interaction with the object. Why Do You Need to Know About Unlikes? Once a user unlikes a Page, they will no longer see updates from that Page in their Newsfeed . Users might unlike a Page if they don't...
  • Wiki Page: Facebook Reach Tab

    The Facebook Insights view that shows a Page Administrator the number how many people have been exposed to a specific post. Why is the Facebook Reach Tab Important? The Reach Tab in the Facebook Insights dashboard allows marketers to see which types of content and marketing methods are most effective...
  • Wiki Page: Facebook Check-in

    A location-based post on Facebook; for a business, a check-in typically means a Facebook user posted their location from the company’s physical store, usually through an app or smartphone browser. Why Are Facebook Check-Ins Important? Checking in to a business location on Facebook allows...
  • Wiki Page: Facebook Post

    A message, photo, video, or other content created by a user or Page and published to the Facebook website, either publicly or within the user’s network. Why Are Facebook Posts Important? Facebook Posts are the method by which content is shared across the Facebook network. Brands post content...
  • Wiki Page: Social Integration

    In a marketing context, social integration refers to using social media marketing channels such as YouTube or Facebook in tandem with traditional marketing methods. Why you need to know about Social Integration Social integration is an important practice because it ties a company's social activity...
  • Wiki Page: Facebook Timeline

    A chronological page format on Facebook, designed to incorporate all types of activity, applications, and information on one page. Facebook Timeline launched and gradually rolled out in 2012. Why Is Facebook Timeline Important? Facebook Timeline houses all of a person or Page's content on one...
  • Wiki Page: Facebook Apps (Applications)

    Applications, or apps, are interactive software designed to add features and/or functions to a core technology. In the case of Facebook, apps may include games, e-commerce, content display or other functions. Why Do You Need to Know About Facebook Apps? Facebook apps allow marketers to better connect...
  • Wiki Page: Cover Image

    On Facebook, the large banner image at the top of a personal profile or Facebook Page. Cover images are 851 pixels wide by 315 pixels tall . Why are Cover Images important? Your brand's cover image is the first thing Facebook fans see when they visit your Page. It is an opportunity to showcase...
  • Wiki Page: Pinned Post

    On a Facebook Page, a status update of the administrator's choosing that is highlighted and "sticks" to the top of the Page newsfeed until removed or replaced. Why are Pinned Posts important to you? Pinned Posts allow Facebook page administrators to choose specific status updates...
  • Wiki Page: Open Graph

    According to Facebook , their Open Graph is an extension of their social graph and includes third-party websites, web pages that Facebook users have Liked, arbitrary actions and objects created by third-party applications. These entities are then integrated with Facebook and its core functions. Why...
  • Wiki Page: Social Media Profile

    In social media, the page assigned a particular person or company that houses their information and activity for other users to see.
  • Blog Post: Facebook's News Feed Updates: Impacts for Marketers

    Early in March, Facebook announced major changes to the News Feed , particularly in the way users control the content they see. These changes were part of an overall redesign that puts more emphasis on images and makes the Facebook experience more consistent across web, mobile and tablet devices. ...
  • Blog Post: Social Media for Business: How to Participate Effectively.

    Participating in Social Media is an easy thing to do. Whether it be for business or pleasure, everyone is doing it so it has got to be straight forward, right? Connecting with friends and family could not be any easier with the help of sites like Facebook and Twitter; leveraging social media for business...
  • Wiki Page: Facebook Events

    Facebook Events are a type of app within the social media network. They allow people and companies to organize real-world or virtual events and invite members of the social network to join. Why do you need to know about Facebook Events? Facebook Events are a great tool for marketers to use in for...
  • Wiki Page: Facebook Cover Photo

    On Facebook, the Cover Photo is a large banner image at the top of a Company Page. It is the first content users see on visiting the page and also appears in the News Feeds of Friends of a person who Likes the company page. Why is a Cover Photo Important? The Cover Photo is incredibly valuable...