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Social Business Connection

Social Business Connection
Sharing social media best practices and tools
Results for facebook marketing
  • Blog Post: How to Use Facebook to Schedule Posts to Publish Later

    The best social media marketing strategy has real people, preferably knowledgeable members of your marketing and customer service team, managing your company Facebook page. These team members have access to the information needed to answer fan questions and respond to customer inquiries. Automation...
  • Blog Post: Facebook Marketing Lessons from Leading Retailers

    There is no one-size-fits-all solution in social media marketing. However, industry-level insights offer benchmarks and important best practices, based on the experiences of other companies. In a recent issue of SocialBakers.com ’s Facebook Report: Ecommerce Industry , there are a number of important...
  • Blog Post: Boost Facebook Engagement 4 Tips from Vans

    Iconic clothing company Vans is rapidly closing in on one million Facebook fans for their Canadian page, with over 120,000 talking about it on Facebook in the last week alone. How do brands encourage such great engagement among fans on a social network? Have a look at their strategy and see if these...
  • Blog Post: Is Facebook Useful for B2B Lead Generation?

    There are those who don’t see Facebook as a viable lead generation tool, especially for B2B marketers . To those people, Jason Miller of Marketo says, “You need a new strategy!” In the answer to the question posed in the title of this post, Miller’s answer is an emphatic “YES...
  • Blog Post: Six tips for better Facebook engagement

    Social engagement is the Holy Grail of Facebook marketing. Engaged fans respond to Page posts with comments, Like status updates, and Share your content with their network of potential customers. However, there are more than 41 million brand pages on Facebook. How can you make sure your posts stand...
  • Blog Post: Drive social engagement with killer content: tips from AJ Bombers Burger Joint

    Content marketing is all the rage, but it’s more than just another catchy buzzword. High quality content helps drive engagement in social media by catching readers’ interest, offering solutions to their problems, or prompting them to take action. Wisconsin burger joint AJ Bombers , is...
  • Blog Post: How to Quickly Build a Community Around New Facebook Page: QualityBridals.com's Success Story

    You’ve created a Facebook Page, formulated a content plan , begun posting updates to the social network… where are your fans? Wedding dress retailer QualityBridals launched their Facebook Page in September, 2012. In two months, they’ve managed to appear on SocialBakers.com list...
  • Blog Post: Facebook Apps for the Masses: How Apps Can Boost Your Facebook Page’s Power

    Early in 2012, Facebook made the Timeline page layout mandatory for all Business Pages. Before the switch, Facebook Pages used different tabs to add custom functions and features. For example, it allowed companies to designate a specific landing tab for new visitors, such as a Welcome Page. That page...
  • Blog Post: What Are Facebook Sponsored Stories Ads?

    You might have heard about Facebook’s Sponsored Stories, a relatively new ad format introduced last year and updated several times since. Sponsored Stories add a viral and social element to Facebook ads by allowing advertisers to use actual consumer endorsements in place of traditional ads. ...
  • Blog Post: Facebook Offers 3 Tips to Help SMBs Influence Friends of Fans

    The massive potential in Facebook marketing lies in the ability for businesses to reach beyond their own network, to friends of fans and completely new audiences, with social and viral media. Consumers are far more likely to try new things if a social media friend has made the suggestion – in...
  • Blog Post: Get more out of Facebook Timeline features: tips from Tumi Travel

    Facebook introduced Timeline for Pages this past February, after users with personal accounts had time to adjust to the new layout. Once companies had access, it quickly became apparent that Timeline is much more powerful than a new design. A number of free features help marketers better engage with...