Contributed by Kay Somers, Dell Global Alliances
Imagine a world where all of your users have real-time access to the software and tools they need. What if you could do this using the same software budget that you have today?
New software licensing models are emerging for both enterprise and desktop users that provide feature-rich, low-maintenance provisioning and management. Changing the way your organization selects software and negotiates with software vendors can optimize software deployments and maximize utility of purchased licenses.
Established and emerging software licensing modelsVirtualization, cloud, BYOD and SaaS are changing the way the software industry views licensing and expanding your software purchasing options and opportunities. This is an essential part of your IT strategy since as much as 30 percent of an organization’s software portfolio is evaluated, upgraded or replaced each year.
Popular software licensing models include:
Licensing models are evolving faster for SaaS and cloud-based solutions, but options are also increasing for traditional on premise implementations. For example, both Microsoft and Adobe have rolled out their latest software suites using a subscription model; users subscribe and have access to download and use the software for a specified timeframe. According to Forrester, usage-based licensing will grow from 28 percent to 45 percent for cloud-based software and from 7 percent to 20 percent for on premise software in the next few years. 1
Organizations are not limited to these models, either! Many software providers can deliver hybrid and custom licensing arrangements to meet your unique needs.
Four ways to optimize software license managementAs an IT professional, you are challenged to maximize every dollar spent while making many users happy and productive. Software is a critical component of your strategic IT plan. So, how can you use shifting software deliver and licensing models to your advantage?
Final thoughtsIn a 2012 survey, 42 percent of software companies said that their pricing and licensing models had evolved over the past 18-24 months. 2 This trend will continue for the foreseeable future. By evaluating your organization’s software needs, usage patterns and critical success factors, you can drive the dialog with your key software partners and develop robust and manageable licensing solutions.
1Forrsights Software Survey, December 2012
2 2012 Key Trends in Software Pricing and Licensing Survey by IDC and Flexera