Direct2Dell

At Dell, we value our Channel Partner relationships highly, so when they asked us for tools and processes to enable their selling ability, Dell listened. Our partners asked for enhancements to the Campaign Builder tool and Dell has delivered. Recently we released some enhancements to the tool which include...

Editor’s Note: When the Dell Business unit of Great Lakes Computer spun off to form Optio Data , a Dell-exclusive VAR, our team was very excited and wanted to learn more about how the decision was made. Since Optio Data is a Premier Partner in our PartnerDIrect program , we asked Jeff Stevens , VP of...

It’s almost five years since we started selling through the channel in Europe with Dell PartnerDirect , and it’s safe to say that, while the previous four years were headline years, 2012 has also been outstanding for both Dell and our partners; I want to talk about some of the great highlights...

Anyone writing up a list of ways the internet has changed our lives has his or her work cut out. It’s disrupted so many business models and created so many new opportunities that it’s hard to know where to begin. But then not everything has changed in this age of the internet. Some things...

Partners asked and Dell is delivering. For the first time ever, Dell is creating an unauthenticated (no log-in required) portal that contains all the assets that you need to create dynamic campaigns to help you sell Dell Enterprise products. All of the assets you might need – copy blocks, white...