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  • Blog Post: Dell is Gearing Up for the Worldwide Partner Conference

    It’s that time of year again for Microsoft’s Worldwide Partner Conference (WPC) and Dell is excited to be participating alongside our longstanding partner. WPC brings together Microsoft’s top partners to focus on key trends that are top of mind for our customers including Cloud, Social...
  • Blog Post: Dell Partners Successfully Take Over the Red Planet

    Gamification of channel campaigns and training has proven to be effective, enjoyable and popular among our partners. We recently deployed this training method to launch an “edu-taining” competition among our India partners, rewarding top finishers with great Dell prizes and all participants...
  • Blog Post: Dell’s Channel Operations Team - Behind the Scenes of the PartnerDirect program

    As a private company, our commitment to the channel remains unchanged: we will continue to execute our strategy of delivering best-in-class solutions and growing our channel business. We are constantly listening to partners to optimize business processes and build scalable infrastructure in order to...
  • Blog Post: Change Means Opportunity and 50 Percent More Revenue for Dell SonicWALL Partner Cerdant

    Managed security services provider Cerdant has been a SonicWALL partner since its inception, almost 12 years. According to Cerdant president and CEO Mike Johnson, the whole way through the companies have maintained an excellent vendor-partner relationship. He says, “I feel like I’m working...
  • Blog Post: Dell Engaging Channel Partners with New Social Media Training Campaign

    At Dell, we take pride in listening to our channel partners to deliver products and services that best address real market needs that make them and their customers successful. We also can’t help but beam when thought leaders like Jason Falls talk about how we’re “ still a great case...
  • Blog Post: Compellent Team & VARs: Welcome to Dell's PartnerDirect channel program

    It's been over 3 years since I joined Dell from the EqualLogic acquisition. As EqualLogic's Global VP, Channel Strategy and Operations, I worked closely with Dell's channel chief, Greg Davis, to help guide and build out Dell's PartnerDirect channel program in the early days of acquisition...
  • Blog Post: 5 Immutable Laws of Partner Satisfaction - And the Impact on Dell’s Channel Business in Asia – PART II

    On my last post , I covered the first two laws: 1. When You Ask, Listen and Act; 2. Be Selective with the Changes You Make. As promised here are the remaining three: 3. Make it Easy and Simple “ Simplicity is the ultimate sophistication .” — Leonardo da Vinci From Leonardo...
  • Blog Post: A Peek inside Dell’s Commercial Channel Business in Asia

    It’s been almost five years since Dell launched PartnerDirect , Dell’s global partner program, and four years since its launch in Asia Pacific. In just four short years we have grown our program to over 7,000 partners of which 500 are certified Premier/ Preferred partners from across 37 countries...
  • Blog Post: Introducing PartnerDirect Cloud Services and Solutions Certification

    As the PartnerDirect program continues to evolve, we remain committed to the foundation of our program – seeking Partner input and keeping it simple. With both of these building blocks in mind, we recently introduced the PartnerDirect Cloud Services & Solutions Certification , enabling our...
  • Blog Post: The Global Commercial Channels group (GCC) officially welcomes Team Korea!

    Recently, Dell announced the launch of the Global Commercial Channels (GCC) group into Korea. Although Dell Korea has been working with channels for the last few years it is now officially part of GCC. Dell Global Commercial Channel is an organization within Dell that focuses on the Commercial Channel...
  • Blog Post: Weekly Recap: Dell in the News - August 31th edition

    Welcome to the latest edition of the Weekly Recap, your guide to the week's Dell-related news and happenings. Story of the Week Dell covers all the Windows 8 bases with new XPS models ZDNet – August 30, 2012 If you want to know what this fall's Windows 8 hardware menu will look like...
  • Blog Post: Has the game finally changed for VDI?

    Note: The following post was published on behalf of Kevin McCarthy – Director Partner Management & Business Development, MCPc . ---------- Disruptive trends are everywhere in IT today. We have seen big shifts before, but we typically see one big shift followed by another. Historically...
  • Blog Post: B2B Social Media - What Is It and Why Should You Be Learning More About It

    Sure you know what social media is… it’s Facebook and Twitter, LinkedIn and Google +, YouTube, SlideShare, Tumblr and the latest "addiction" - Pintrest. But what is it, really, and how can it add value to your business? There are several broad definitions of social media; most...
  • Blog Post: Dell Launches Cloud Channel Partner Program – Join Us

    Today, Dell formally launched a cloud channel program in the United States and Canada to allow our partners to take part in our fast growing vCloud offering (See Wired's Cloudline blog post for a bit more context). Dell partners in the PartnerDirect program are now able to resell our cloud product...
  • Blog Post: Weekly Recap: Dell in the News - August 24th edition

    Welcome to the latest edition of the Weekly Recap, your guide to the week's Dell-related news and happenings. Story of the Week Is Dell Cloud Eying Amazon With Dedicated Services? Wired – August 23, 2012 Dell said on Thursday that it’s bolsterings its hybrid cloud services with...
  • Blog Post: Dell Channel Partner Steve Hipskind Talks About the Impact of Acquisitions

    It always energizes me when I have a chance to talk to one of our customers, and our resellers, distributors and other channel partners are especially interesting as they are both our customer and our face to other customers. So, when I first spoke with Steve Hipskind of Hipskind Technology Solutions...
  • Blog Post: Partners asked, Dell delivered: Enhancements to Campaign Builder

    At Dell, we value our Channel Partner relationships highly, so when they asked us for tools and processes to enable their selling ability, Dell listened. Our partners asked for enhancements to the Campaign Builder tool and Dell has delivered. Recently we released some enhancements to the tool which include...
  • Blog Post: Enterprise Master: All Your Assets, No Passwords

    Partners asked and Dell is delivering. For the first time ever, Dell is creating an unauthenticated (no log-in required) portal that contains all the assets that you need to create dynamic campaigns to help you sell Dell Enterprise products. All of the assets you might need – copy blocks, white...
  • Blog Post: IT Weapons: Why We Love Our Dell Rep

    By: IT Weapons, winner of the Dell “ Canadian Partner of the Year for 2012 .” Earlier this week Dell announced their international Partner of the Year Awards. IT Weapons was selected for Canada ( read more ), and this is a huge honor for our team. And while we are extremely proud of our team...
  • Blog Post: Endsleigh takes the headache out of storage management

    PartnerDirect is Dell’s global channel partner program. Particularly in EMEA, numerous case studies showcase the capabilities of this international network of Dell Partners. Over the coming weeks I’ll be blogging about some of these great success stories which demonstrate the true value-add...
  • Blog Post: Optio Data Emerges in the Midwest as a Dell-Exclusive VAR

    Editor’s Note: When the Dell Business unit of Great Lakes Computer spun off to form Optio Data , a Dell-exclusive VAR, our team was very excited and wanted to learn more about how the decision was made. Since Optio Data is a Premier Partner in our PartnerDIrect program , we asked Jeff Stevens , VP of...
  • Blog Post: 5 Immutable Laws of Sales Partnership, Part 3

    Continuing with our series on leaders of our channel business in Asia (see part 1 and part 2 , I would like to share some insights from Richard Lee, our new Channel Sales VP for Asia Pacific & Japan. Richard is a veteran in the IT field in Asia, and in his 21+ years of experience running sales...
  • Blog Post: Best Channel Products of 2011 Announced

    As Tim Griffin, our global vice president services & solutions recently remarked to Channel Pro magazine Dell is definitely about more than laptops and servers. “We want to be a solutions provider,” says Griffin. “We have a legacy, for which we’re known, [but] we’re...
  • Blog Post: 7 Reasons to get Networking Certified

    In the ever-changing world of business, you constantly need to maintain an edge over the competition. With the successful integration of Force10 , Dell makes it easy for you to rule the roost and grow your business by becoming a Preferred or Premier Partner . Make no mistake; the Dell Networking Certification...
  • Blog Post: Weekly Recap: Dell in the News - July 20th edition

    Welcome to the latest edition of the Weekly Recap, your guide to the week's Dell-related news and happenings. Story of the Week Eight Questions for Dell the Man About Dell the Company All Things Digital – July 17, 2012 Michael Dell, founder, chairman and CEO of the computer company that...