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Round Rock, Texas
Joined on 04/14/2009 Posts: 16
Points: 615
Bronze

Can your channel program produce the same results as Dell PartnerDirect?

It is natural for a channel partner to question the value they get out of a vendor program like Dell’s PartnerDirect.  And it is natural to compare programs.  So when we contacted Don Basler, director of marketing at  Mosaic Technology, USA, the results he saw were pretty astonishing:  20%-50% reduction in sales cycle time, 17% more prospects due to Dell telemarketing efforts, and a 20% success rate selling Dell EqualLogic storage arrays to previous users of Fibre Channel SANs.  The results speak for themselves:  Read about it here.

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